Dr. P. Narayana Reddy, till recently working as the Director, of the National Institute of Tourism and Hospitality Management, After his post-Graduation in Commerce from S.V.University, Tirupathi in 1979, he completed his Ph.D in Marketing Management in 1985 from S.K. University, Ananthpur, Andhra Pradesh. His total experience of 25 years working as Professor and Head, School of management studies, CBIT (16 years) and as an Assist.Professor & Associate Professor and Head of the Department of faculty of Management and Commerce,GoaUniversity. (09 years).
As an academician, he has published 12 books including marketing research, Research methodology and statistical tools, published by Excel publications and Entrepreneurship-text and cases by Cengage learning India. He has published more than 45 research papers As a researcher he has completed 4 research projects sponsored by U.G.C and ICSSR New Delhi. He guided 7 research students for their 7 Ph. Ds and 7 M.Phils. He attended more than 30 National and International seminars and symposiums and presented papers related to the Education, General Management, and entrepreneurship. He also chaired more than 25 Technical sessions in seminars organized by various Universities and Institutions. He has reviewed four books written by famous authors. He himself organized 25 national seminars, workshops and conferences sponsored by National Institutions like U.G.C. AICTE. New Delhi. He has been associated with more than 25 universities and institutions as member Board of studies, selection committee member, adviser and mentor.
He visited number of Universities in U.S.A, Singapore, Malaysia, and Bhutan and interacted with famous Academicians. He was Regional Vice – President Association of Indian Management Schools. He was the organizing committee member appointed by the Ministry of culture and Youth affairs, Govt. of India to celebrate Republic fifty. He is member of All India Board of management Studies, AICTE New Delhi.